PAW5 began in 2015 with a simple problem: co-founder Dennis O’Donnell was trying to find an easy-to-use, but challenging feeder for his yellow lab, Dory. Some products were challenging, but were also messy and difficult to fill. Others were easy to fill, but more frustrating for Dory than they were engaging and enriching. So we built a team of dog-crazy people, and together made the Rock ’N Bowl - an easy-to-use, easy-to-clean puzzle feeder that challenges and engages dogs in their most natural behavior.

Our next step was to figure out how to manufacture it, which is when we made another huge decision for PAW5: some companies are simply unsustainable….some just aren’t bad for their community and environment…..and a few companies add more to their world than they take from it. We call these businesses “sustainable” or “triple bottom line”. We knew right away we wanted PAW5 to be part of that conscientious 3rd group. So every decision we’ve made since the beginning has been in line with our Four From Five™ promise - our principles that guide us in being a sustainable company.

We like to call it “sustainability as a product” - meaning our sustainability efforts and our products are inseparable. Our Rock ’N Bowl is made in a zero-waste process only 300 miles from our Philadelphia headquarters. Our \Snuffle Mat removes 2lbs of textiles from landfills, by using safe recycled fabrics. The padding you’ll find in our shipping boxes is actually cardboard from our office that we’ve cut into re-usable netting. And if you look in some animal shelters, you might find a few of our Rock ’N Bowls, because donating to animal shelters is actually a part of our zero-waste manufacturing (because we donate cosmetically flawed, but safe, bowls to these shelters).

We’re ambitious as a company, because we love what we do. We love our dogs, and want the best for their unique doggy personalities. We recognize that dogs aren’t people, and need products designed from their point of view and behavior. We love our community, and want it to grow and prosper. And of course, we truly love our planet, and want it to remain inspiring and beautiful. We’re grateful that you’re our customer, and play such a huge part in making PAW5’s vision grow.